Archive for November 14th, 2007

Remembering Joe Todd

Posted on November 14, 2007. Filed under: Daily Grind | Tags: life on the farm, stories |

My friend Joe Todd died March 4, 2007. He will be missed but not forgotten as a friend and mentor.
When I was 12 my family moved to a small acreage outside of Crawfordsville Indiana. Our neighborhood butted up against surrounding farms many of which were operated by the sons and daughters of those who first [...]

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Less is More

Posted on November 14, 2007. Filed under: Marketing | Tags: advertising, Marketing |

My friend Tom called the other day to tell me he recently left his position as a national sales manager for a manufacturer of electronic components. He told me he was tired of being caught once again in the middle of top level reorganization and was going off on his own as a consultant.I first [...]

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Corporate Word Play

Posted on November 14, 2007. Filed under: Marketing | Tags: , advertising, buzz words, Marketing |

We have all heard business presentations that were amply bejeweled with the latest corporate jargon and buzzwords. One has to wonder if anyone – including the speaker, truly understands the dialect. The other day I became increasingly frustrated while reading materials from a website for a business run by an acquaintance. The description of their [...]

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